iButterfly Launch at The Block SM North

You know what iButterfly is? iButterfly is an iOS and Android app wherein you can catch virtual butterflies through Augmented Reality. Some butterflies have sponsors’ brand with it (apparently 30 sponsors from big companies, majority SM partners) wherein you get promotions or coupons when you caught them.

Anyway, the launch was held on The Block at SM City North EDSA. Personalities like the new Youtube personality, Bogart the Explorer, Magalona Family, 2 members of Gen. Luna Band, and Raymond Gutierrez.

Arkin Magalona got the most branded butterflies and won the prize.

Anyway, this is one of the best SM Supermalls event I attended to and I hope I can join other SM sponsored events, I haven’t been to SM Cyberzone events but I hope I will catch up soon.

P.S. I forgot to picture myself using the iButterfly app, but what important is I pictured the ones who are playing the app just to see how they enjoyed playing the app in the middle of The Block, LOL.



The owner and the author, John Paolo Acelajado, is currently working as an Online Advertiser for Resorts World Manila, and currently taking freelance jobs online. The blog discusses gadget reviews, blogger events, movies, product reviews, travel and food reviews, and many more. I also do photoblogs and I go to numerous events. Add me at

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